What’s This?
Well… Since May 2004 I have used hundreds of different tools and services… From hosting to affiliate networks to search engine optimization blogs, rank, backlinks and traffic building systems… A lot of my clients often request me for information about the sites I use just about every day, so here they are…
Keep close track of Affiliates
You must keep close track of affiliates. They sometimes do weird things and it is just human nature. In some cases they get a little carried away or excited. I had situations where affiliate begins cybersquatting on my domain names. Such things as my own name. For example they sign-up a Skype account with my own name, Who knows why they do such things however, some people are a little bit crazy. So you should set Google alerts for your own name and keep track of what is going on with your affiliates. Set Google alerts for your product brands.
My own team understands more about my affiliate’s website than my affiliates do. They’ve placed Google alerts, they keep an eye on what they are advertising, how they are marketing it, and we ensure that we keep close track of it so that they know they are not doing anything wrong. There were FTC actions against companies where their affiliate marketers are making false guarantees or pretend to do assessments etc. so you need to be responsible and keep track of what your affiliates do and ensure you provide for that within your conditions and terms.
I’ll be showing you and event where I almost got ripped off by an associate and I’m sharing this to help you steer clear of the exact same thing from happening to you.
Affiliate Manager?
Something you may want to think about is an affiliate manager. If you’re not good in sales or marketing or building partnerships or sales writing or handling projects, then you probably need an affiliate manager.
An affiliate manager will typically take a percentage override on anybody he presents as well as the sales they make. It may be 3% or 5% or 10%. You shouldn’t have to pay a fee unless it’s a huge launch. An affiliate manager should be linked to groups of affiliates, they must be able to compose good email copy, they must be networkers, plus they should be able to help announce new stuff coming out.
Learn more website marketing strategies by James Schramko
Posted under ClickBank
This post was written by editor on February 19, 2012
